Tool · Private label ROI calculator

How much would you earn launching your private label lubricants?

Enter your real numbers (volume, current prices, private label prices) and calculate the exact ROI + payback. Real-time results.

Your data

Annual lubricant volume (kg/year)Total volume of lubricants you sell per year under known brands

Current purchase price (€/kg)Current cost per kgCurrent selling price (€/kg)Selling price to customer with known brand

Private label purchase price (€/kg)Cost per kg with own brand (LUBESOLUT typically 30-40% lower)Private label selling price (€/kg)Selling price to customer with own brand (typically 5-15% lower than known brand to capture competitively)

Your ROI

Savings / Annual margin improvement

+3000 €

Margin increase: 46.2%

Initial investment

2500 €

Labelling + datasheets + initial stock

Payback

10.0 months

Time to recover investment

Year 2 ROI

+140%

On initial investment

Current margin

28.9%

vs known brand

🟢 High volume + fast payback — private label clearly recommended. You build a strategic brand asset.

View detailed breakdown

Annual volume5000 kg/year

Current cost (known brand)16.000 €

Current revenue22.500 €

Current margin6500 €

Private label cost10.500 €

Private label revenue20.000 €

Private label margin9500 €

Annual margin difference+3000 €

Interested in launching your own brand?

Free audit of your current mix + detailed economic proposal + implementation plan. No commitment.

Download private label guide Request free audit